Established in 2009, Azure is a creative food company co-founded by food and hospitality-focused entrepreneurs Kabir Suri and Rahul Khanna. Azure's brands have been developed to offer a distinct mix of carefully curated food and beverage offerings with intrinsic quality and international appeal. Together they have grown revenue by over 50 percent year on year in the last five years and have a current nationwide workforce of 1400 super talented professionals.
The company's flagship brand, Mamagoto, India's first Pan Asian café was named one of New Delhi's "top 12 creative hang-out spots" by CNN Travel and awarded the Times Group's "Best Oriental" Food Award category four years in a row in various cities. It currently operates in eight prime metropolitan locations, including Bengaluru, Delhi, Gurgaon and Mumbai. Each Mamagoto serves over 5,000 of its youthful, creative demographic guests a month and has among the highest table turns in the industry.
In 2013, Azure entered the QSR space and the app-enabled home delivery of meals withRollmall and Speedy Chow to capitalize on a clear shift in Indian eating habits from event-based dining to habitual consumption. This shift is driven by increased travel and exposure to diverse cuisines, higher proportion of women in the workforce and the growing trend of nuclear families. In just their second year of operations, these QSR brands have seen their online orders increase by 30% each quarter.
Azure was created to become a leading food business in the country, proud of its "born in India" roots, organic growth and unique culinary concepts - the company has created all its brands in-house. Azure empowers staff with 360 degree feedback and valuable benefits like health insurance,leading to low attrition rates. Creativity and thinking differently is in the DNA of the company, be it the name Azure, the color of a clear blue sky signifying optimism and vision, or getting its new age clientele to "play with food", which is what Mamagoto means in Japanese.
Azure has won numerous awards, in particular the Times Food award for "Best Oriental Cuisine" for four years in a row in Delhi and Gurgaon and in Mumbai in its first year. Recently, CNBC AWAAZ named Mamagoto "the best restaurant in Delhi". The company recently won laurels at the Chattisgarh tourism awards and the "Favourite Asian, People's choice Award" by Time Out.